Launch it
Launchpad
We build and launch what does not exist yet. Circular products for startups, circular programs for operators and enterprises. Built on ten years of running these businesses ourselves, and automated with AI from day one.
Ask Otto what you want to build.
Recognized & trusted
For startups with a product to build
You have the idea. We build it and launch it.
We build the AI-powered product: the app, the platform, the marketplace, the customer-facing tool, whatever the idea actually needs. Then we launch it.
The difference is who is building it. Most development shops can write the software. Very few have run a resale operation, priced a load of recovered material, or watched a take-back program fail because the first mile cost more than the goods were worth. We have. That experience shapes what we build before a line of code exists, and it is why the product that ships is one the market can actually use.
What you get
A working product, built to a fixed scope and a defined deliverable.
AI in the places where it earns its keep, not sprinkled on top.
A launch, not a handover. We take it to market with you.
For program operators and enterprises
Design. Launch. Run.
If you are standing up a circular program, whether it is take-back, resale, repair or recycling, we design it, launch it, and run it with you.
- 01
Design.
We start from how these programs actually work and where they usually break. Collection economics, participation, the handling steps that quietly eat the budget, the reporting the program will be judged on.
- 02
Launch.
We build the systems and get the program live: intake, logistics, cases, scheduling, the customer-facing side, and the data layer underneath it.
- 03
Run.
Once it is live, AI runs the routine end to end and your team keeps the decisions that matter.
What happens after launch
A launch is the beginning of the work, not the end of it.
Once the product or program is live, the two things that decide whether it survives are whether people use it and whether it pays for itself. The Growth Engine brings the customers or the participation. Ops Autopilot runs the daily work behind it so the unit economics hold as volume grows.
Most Launchpad clients move into one or both. You do not have to decide that on day one.
Prefer one operator to take it from idea to running business? That is Full Circle.